Remember the time when entrepreneurs and business owners needed to run and find a developer to make minor changes to the content. But then came WordPress which turned out to be a huge blessing for the webmasters. Did you know that 60.4% of all the current websites were built using WordPress? Yeah, that’s true.
WordPress is considered as the best blogging tool in the recent era but it is seemingly worthier to term it as the most popular content management tool. It’s not just a random thought; I have the data to back up what I just said.
Let me quote a great statistic found on Wpmudev.org:
How can WordPress facilitate your Small Business?
- Cost Effectiveness
You don’t need to call your designer or your developer for basic text changes or page additions. WordPress allows you to save your cost in this regard as it provides easy functionality through which you can directly implement the changes from your end on the live website without having the technical core knowledge of C++. In this way, you can save up on costs for your business.
- Time Saving
Due to its easy accessibility and functionality factor, anyone can make the desired changes to the main website directly. You don’t need to run for a designer or a developer. In business terms, time is considered as money so saving your time is equivalent to saving your money.
- Design Steadiness
Wide varieties of WordPress themes are available all over on the internet, both free and paid. Paid themes are highly recommended than the free ones because they are user-friendly and perfect from CRO perspective and being responsive. If you look into it, you will definitely find some of the themes that provide multiple arrays in the single package, which is one of the major advantages.
- Mobile Responsiveness
As we know that most of the internet searches are now coming from mobile devices, responsive design has now become a crucial factor in the web industry. Most of the WordPress themes are all responsive which serves as a plus point for your business website.
- Easy Setup for the Technical Features
WordPress plugins are so powerful that anybody can add technical elements or features to the website. All you need to do is to install the appropriate plugins from the official WordPress website. WordPress plugins can assist you in updating SEO titles, Meta descriptions, canonicals, image compression, URL redirections, social sharing feature, website security and many others.
- SEO Potential
Being a businessman, you might know that companies or even freelancers charge extra for developing an SEO-friendly website. WordPress plugins like Yoast, SEO Smart Links, Broken Link Checker and others can help you in making your website highly optimized from the SEO perspective.
- Safe and Secure
WordPress is considered as one of the safest and highly secure platforms as compared to other CMS. Your website is an asset that can generate qualified leads for your business so its security needs to be on high priority. Certain plugins are available that help you to increase your website security up to the next level.
- Free Up-gradation
Most of us know the fact that the website industry keeps on evolving with the passage of time. You can expect new discoveries and inventions in every single step. So you have to make sure that your website is built with the most recent web technology which obviously requires up-gradation. Using WordPress, you can simply upgrade your version without taking the assistance of a developer at zero cost.
In a Nutshell
Being a businessman, it’s important to make the right choices at the right time to bear the fruit of it in the long run. Not only the SMBs but the giants in the market are also using WordPress as their CMS. These are just the main benefits of WordPress, there are other countless advantages of using it so it’s worth an experience.